Every year I end up buying Turbo Tax at COSTCO for $20.00 less than Intuit offers it. Why does Intuit gouge existing customers on pre-orders for next year's product?

[edyodis]

Sure would prefer to buy direct and download from Intuit, but don't want to pay a premium for being a 20 year customer who buys every year just to source it from Intuit. 

[SweetieJean]

Costco et al do not have to provide staff to answer tax and software questions.

[Critter]

The advantage to having the Advantage Account has dwindled thru the years ... so if you don't see any advantage then feel free to buy the program anywhere you wish since we have a free economy ...

What's the advantage of TurboTax Advantage?

What's the advantage of TurboTax Advantage?

Convenience. With TurboTax Advantage, you can download your pre-ordered TurboTax 2017 software as soon as it becomes available – even before your CD arrives in the mail.

As a TurboTax Advantage member, you also get live phone support through an exclusive members-only line and free shipping. You can cancel at any time.

Well, what are you waiting for? Sign up now!

Related Information:

• How can I find out if I have a TurboTax Advantage subscription?
• How do I update or confirm the info in my TurboTax Advantage account?

[rdav]

Why has Intuit not addressed this? This is ridiculous.  It makes me not want to go to the Intuit website for anything else, like small business applications. So Intuit why do you gouge repeat customers on your own website.... That $20 makes me say bye bye QuickBooks, I'm looking at other SB accounting options. 

[macuser_22]

TurboTax does not compete with or undercut it's own distributors.    Big box stores can charge or discount whatever they want to attract customers.  Buy wherever you want.