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No, if this is a SPIFF, it does not have to be reported as business income. A manufacturer's incentive payment, commonly called a "spiff" in the auto industry, is a payment for a goal not paid by your employer. For example, if you work for a Chevrolet dealer and receive a bonus from GM (not the dealer) for selling a car, it is a "spiff."
If it is paid by your employer, it may be reported on Form 1099-MISC, box 7 (Non-Employee Compensation). This situation would require a Schedule C.
The expenses that you incur are more than likely expenses that you would normally pay as a result of your employment and consequently would be reported on Form 2106 (Miscellaneous Employee Expenses). See this if you need help with that: https://ttlc.intuit.com/questions/2902800
Please feel free to post any additional details or questions in the comment section.
Generally, enter the 1099-MISC in TurboTax as presented on the paper form. If it requires a Schedule C, TurboTax will create one.
To enter a SPIFF with a 1099-MISC:
While in your return, type “1099-misc” in the Search box and then select the “Jump to” link. This will take you directly to the section where you can enter your 1099-MISC.
On the follow-up screen, enter SPIFF in the blank box, then on the next screen, on the drop down list, check “This was a Manufacturer's incentive payment”
This will put it on line 21 of form 1040 with no Self-Employment tax.
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