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Can I claim all mileage driven if I have magnetic advertising banners on my vehicle?

Can I claim all mileage driven if I have magnetic advertising banners on my vehicle?  Would this be considered constant advertising like having a paid monthly advertisement spot on a radio station?

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Accepted Solutions
John-H2021
Employee Tax Expert

Can I claim all mileage driven if I have magnetic advertising banners on my vehicle?

Hello MattCu,

 

No, you can't deduct all the mileage.

Even though you might be tempted to argue that an advertisement makes every trip into a business trip, tax law will not be on your side. In 2010, the Internal Revenue Service took a dental practice to court when the full use of the car was reported as a qualifier for a deduction because of an advertisement. It was determined that the dental practice was not allowed to deduct 100 percent of the car expenses simply because of vehicle advertising.

The cost of adding advertising to your vehicle is tax deductible. For example, if you spend $1,000 hiring someone to paint your logo on your car, you can deduct the full $1,000 as a business expense. 

  • Commuting to work is not deductible, but business trips and use of your vehicle to transport your business materials count. 
  • Track your business use of the vehicle in mileage to determine what percentage of your use is business-related. Compile your vehicle expenses for the year, including maintenance. Multiply that amount by the percentage of business use, and that will determine what you are able to deduct.
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1 Reply
John-H2021
Employee Tax Expert

Can I claim all mileage driven if I have magnetic advertising banners on my vehicle?

Hello MattCu,

 

No, you can't deduct all the mileage.

Even though you might be tempted to argue that an advertisement makes every trip into a business trip, tax law will not be on your side. In 2010, the Internal Revenue Service took a dental practice to court when the full use of the car was reported as a qualifier for a deduction because of an advertisement. It was determined that the dental practice was not allowed to deduct 100 percent of the car expenses simply because of vehicle advertising.

The cost of adding advertising to your vehicle is tax deductible. For example, if you spend $1,000 hiring someone to paint your logo on your car, you can deduct the full $1,000 as a business expense. 

  • Commuting to work is not deductible, but business trips and use of your vehicle to transport your business materials count. 
  • Track your business use of the vehicle in mileage to determine what percentage of your use is business-related. Compile your vehicle expenses for the year, including maintenance. Multiply that amount by the percentage of business use, and that will determine what you are able to deduct.
**Say "Thanks" by clicking the thumb icon in a post
**Mark the post that answers your question by clicking on "Mark as Best Answer"
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