I am using "Home Business 2017", not the free online version (the website just defaulted to saying that).
Self-employed health insurance premiums are deducted in the business section using the instructions below:
My CPA advised that this should be deducted as a personal expense, not a business deduction. My health insurance is not associated with my company (sole proprietor LLC).
I can even follow this path. I'm stuck in a loop where the section "Self-Employed Health Insurance" just says it "must be entered under the corresponding business, farm, ...". The page does not link to anything. The help menu points to the same page. And under my business I get back to this same dead-end page.
I followed Tonita's path above and it properly placed my self employed health insurance deduction on line 29 of the 1040. I am not sure what your CPA meant by a personal expense - whether he meant do not enter it on your schedule C as a business expense and enter it on line 29 of your personal 1040 or he meant enter as an itemized deduction on Sch A because you do not have net profit for example. Usually its entered on line 29 as Tonita explained above. As far as the page not linking to anything or being dead end I can't replicate this issue. You may want to delete your schedule C worksheets and re-enter the info if you can't get past this error.