MY 1099-div has company paid fees $0.90, and Company paid service charges $0.01 - what do I do?

for investors, these are non-deductible investment expenses for federal purposes.

do I add them or subtract them from the $12 dividend?

There doesn't seem to be a place in the Turbotax page to do anything.

You don't add them to or subtract them from your dividends. You report the dividends and you forget about the fees. 

 

As @Mike9241 said the fees are not deductible and they have no entry field on Form 1099-DIV. 

 

Here is an excerpt from IRS Publication 529:

 

"Investment fees, custodial fees, trust administration fees, and other expenses you paid for managing your investments that produce taxable income are miscellaneous itemized deductions and are no longer deductible."