First of all make sure you are comparing Staples to the Desktop CD/Download program here
Https://turbotax.intuit.com/personal-taxes/cd-download/ The online versions are different.
Then in the stores Deluxe comes 2 different ways. Deluxe with a state program and Deluxe without state for states that don’t have an income tax.
The stores can sell for less and can have better sales. Buy where you see a good price. But stick with big well known places like Staples, Costco, Target, Walmart etc.