I have around $15,000 worth of modifications this year. My Youtube revenue was about half that, so I've lost money doing it.
It sounds like you have a hobby. You can deduct expenses up to the amount of your income.
It was a hobby before YouTube. My revenue from YouTube was around $8000. It is my side business which is growing into a full time business.
You’re saying I can add up to only $8000 of expenses?
Another factor to consider is if you are a business the car is an asset and any modifications that increase its value should be added to the basis of the car and not expensed.
I wouldn’t say it added value. It’s modifications rather than a restoration. Value of the vehicles themselves are pretty low.
It's still an asset. Generally, modifications do add value in the car world, its definitely a niche market. A jacked up truck with 6" body lift, 6" suspension lift and 43" tires has more value than a standard truck. Installing a turbo on an older car or modifying a 53 Ford so it can handle AC and a stereo would all be value added modifications.
Modifications are not typical maintenance. They do add somewhat to the value of your vehicle.
Also, don't forget if you have a loss 3 out of 5 years and you are trying to claim it as a business, the IRS can change it back to a Hobby.