You account for the 2 transactions separately.
The sale of the old business is reported as a sale of business on form 4797.
To report the sale of the business, please read this TurboTax answer.
For the purchase of the new business, you have to set up a business in TurboTax, enter the assets (and the goodwill) as Depreciable assets. Please note that the purchase price of the business is not deductible.
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