Not sure you answered the question.
The business has revenue, just no (or very little profit, which gets reinvested in the business). It would be great if the focus of the answer is on how to thing about operating such a business if the founder is willing to keep spending from their savings. In other words, does not giving salary to the only person in the business, the founder/CEO pose any legal problems (if the founder wants to keep going for few years)?
