That's like saying that E-filing generated them no revenue. If it's why customers buy the software, it generated them revenue. I think they looked at it like a stand-alone product, which it really wasn't. It's a compliment to turbotax. Anybody tracking donations using itsdeductible is a garunteed TT customer for that year.
Many long time users on this message board cite it as the reason they've bought the software for 20+ years.
I'm one.
They'll find it was generating them a lot of revenue. I'll go elsewhhere. I have a lot of tax filing years left. I'll never give them a dime again.
There. Itsdeductible officially generated 23 years of me buying their software. Now it lost that. That was way cheaper than the effort it's going to take to get a bunch of new customers to replace the long time loyal base that will be leaving. They've calculated it and I guess they're good with that loss. I won't be quiet about how dumb the idea was. I will recommend quitting them to anybody else listening. I think Intuit earned that from me.
