New Florist

Ok so I am having issues. I was trying to get a head start on taxes and doing a manual 1040C before my husband did our taxes electronically.

 

I started my online florist business in Sept. 2021 but have made $0 in sales. I have inventory on hand such as vases. 

For my website, I purchased flowers to take photos of to use as I guess advertisement? They were for holiday arrangements and my prearranged wedding/event arrangements.  So my question is, is this really advertisement? Or does it go under other expenses as part of the start up costs?

 

Also, prior to starting the business I spent a significant amount of education in 2021 does this also go under the category start up costs or is a separate line item under other expenses? And if I read correctly there is $10,000 for start up cost deduction.

 

Thank you