Deductions & credits

The part where you said "Most people put in 0 for cost basis", I thought Cost basis was the amount you originally paid for the house/land/ whatever you are reporting you then sold. So how could anyone put 0 there?

Can you please explain what they are really asking for when they mention "cost basis" so I know what they are referring to, and IF I need to put 0 there or not as well? I am clearly confused.