Yes you may. Please see this IRS link for direct information on this: https://www.irs.gov/publications/p535/ch06.html#en_US_2016_publink1000208843
Here is how that site defines insurance associated with your business:
The insurance plan must be established, or considered to be established as discussed in the following bullets, under your business.
For self-employed individuals filing a Schedule C, C-EZ, or F, a policy can be either in the name of the business or in the name of the individual.
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