What is the Intuit platform?

Here’s what we mean by “platform” – when you choose to share data with us, we use that data together, not just within the individual offering(s) you’re using. This means your bookkeeping details from QuickBooks, recommendations from Credit Karma, and (in the future) campaign details from Mailchimp all live together.

This goes for everything except your tax preparation data – that stays in TurboTax and never goes anywhere except to the IRS without you telling us it’s okay first.

Keeping your data in one place like this enables us to save you time by putting the information you choose to share with us to use. For example, if you ask us to, we can fill out a form or application for you based on what we already know.

Your centralized data provides a holistic understanding of your financial situation that enables us to help you find more money, save time, and have more confidence navigating your finances. We’re constantly striving to create personalized experiences that power your prosperity.